DD News logo colour changes to Saffron from Red

DD News changes its logo colour from Red to Saffron, instantly raising concerned over perceived “saffronisation”.

Prasar Bharati X-CEO and trinamul Rajyasabha MP Jawahar Sircar also questioned the timing of the logo reveal.

The new logo of the DD News has spaked a debate a mere 48 hours after the unveiling of the new logo.

Previously the colour of the logo was Ruby Red and now the new logo is Orange in colour.

The change in colour of the logo is being highly criticized by the opposition parties who alleged that Doordarshan is undergoing “saffronisation” .

The broadcaster, according to government sources has been changed as red and orange have more visibility and colour combination that attract more attention.

The sources also added that many private channels too have that colour combination.